1.2 Are we really clean and green?
New Zealand lives up to it’s reputation of being clean and green, it has unspoilt scenery, it promotes a cleaner, greener environment through education and advertising. However, there is room for improvement.
New Zealand has a breath – taking natural environment that remains unspoilt and unpolluted, it beholds many of the reasons New Zealand has been given the title of a clean and green country. People visit New Zealand’s oceans, rivers, mountains and forests without the disappointment of litter or any pollution marring their experience. Visiting these unspoiled sights, clean beaches, forests full of wildlife and pristine mountains provides living proof to every visitor that New Zealand definitely is a clean, green country. These places remain unblemished because of New Zealand’s small and eco-friendly population of only 4.4 million people. Such a small population means that New Zealand can easily maintain its natural beauty for several reasons; forest aren’t depleted by sub-divisions and un-environmentally friendly industries such as factories are noticed and protested against.
Another factor contributing to New Zealand’s clean green image is its numerous advertising campaigns, such as television adverts, billboards and radio advertisements, all pushing for a cleaner, greener country. These adverts heighten New Zealand citizens’ awareness of how they can help the environment and preserve New Zealand’s unique surroundings. Because New Zealand has a small population it is easier for these advertising messages to be heard by the majority of the country therefore more citizens are likely to put these environmental ideas into practise. In all supermarkets there is now a greater push for re-usable green bags, these are promoted in the hope reducing the manufacturing, using and disposing of excessive amounts of plastic bags. some supermarkets have even started to make customers pay for the plastic bags they use. These practises are strong evidence New Zealand citizens addressing the issue facing their environment and by using these practises the country maintains its clean and green status.
Another factor contributing to New Zealand’s clean green image is its numerous advertising campaigns, such as television adverts, billboards and radio advertisements, all pushing for a cleaner, greener country. These adverts heighten New Zealand citizens’ awareness of how they can help the environment and preserve New Zealand’s unique surroundings. Because New Zealand has a small population it is easier for these advertising messages to be heard by the majority of the country therefore more citizens are likely to put these environmental ideas into practise. In all supermarkets there is now a greater push for re-usable green bags, these are promoted in the hope reducing the manufacturing, using and disposing of excessive amounts of plastic bags. Some supermarkets have even started to make customers pay for the plastic bags they use. These practises are strong evidence New Zealand citizens addressing the issue facing their environment and by using these practises the country maintains its clean and green status.
New Zealand remains to be a clean and green country as it has unblemished scenery, successful advertising campaigns and a push for a more eco-friendly community. There is room for improvement however these improvements can be achieved through the re-enforcements.